AFNOR and DIN, two members of the European Committee for Standardization (CEN), announced the launch of the CEN Workshop Agreement (CWA) to develop Journalism Trust Indicators to support combating disinformation
This Journalism Trust Initiative, launched at the beginning of April at a joint press conference by ‘Reporters Without Borders’ (RSF) and its partners ‘Agence France Presse’ (AFP), the ‘European Broadcasting Union’ (EBU) and the ‘Global Editors Network’ (GEN), aims to promote independent journalism by an agreed set of trust and transparency indicators to be commonly defined.
The co-proposers believe that already existing, non-binding ethical guidelines are not enough and that an additional means is needed to support better decision-making of both audiences and advertisers and to enhance compliance.
This initiative has triggered the launch of a CEN Workshop to reach agreement on voluntary, leading benchmarks of media self-regulation and good practices for all those who produce journalistic content, ranging from individual bloggers to international media groups under the leadership of the proposed chair Claudio Cappon, the former Director General of the Italian public broadcaster RAI.
The launch of the workshop is now announced on the CEN website and opened for call of participation from all relevant stakeholders e.g. media outlets, professional associations and unions, self-regulatory entities like press councils and regulatory bodies, as well as digital platforms, advertisers and consumer interest representatives.
On this website, you will find further information including the proposed project plan opened for comments until 18 May 2018. The kick-off meeting will be held on 23 May 2018 in France.
Quote from Mr Olivier Peyrat, AFNOR Group CEO:
"Agreements reveal a first level of consensus and help professionals to achieve quality, traceability and process reliability. By hosting this project, AFNOR will be there to support the stakeholders’ success in doing so. Through best practices, the ambition displayed is to ensure that the light will be put on the most reliable players in the field."
Dowload the press release (pdf format)
Director Strategy & Governance
CEN-CENELEC Management Centre